Oh My Garn! A breath of fresh air into the yarn and knitting world.- What a party it is to work with these people 🥳

When a visual identity was to be drawn up for Oh My Garn! Wasn't it hard to define the direction for them. They had a lot of good thoughts around who they are. 🗣️ “Don't turn beige” is a defining quote from Trine which I have enjoyed myself with in the afterwards .Business-wise it is incredibly nice to have followed the different stages they have been in.

From the creative visual development to capital raising, business development and objectives. And throughout the board, the story has been told with visual means from the graphic profile ✨

For me, yarn and knit have a lot of personality and it fell natural to be able to create a universe where we could tell a story with good characters. From passionate Italians to knitting legends from Ganddal. I proposed to honor my late and knit-loving grandmother and gave the main character the name of Gunda. Oh My Gunda!